One of the biggest pushes in fashion right now is sustainability. When it comes to menswear, Thunder Liger is leading the way, with a twist, through its innovative collection of bamboo watches. By turning the vintage business of timepieces upside down, it’s miles ahead of the competition.
From factory working conditions to ethical manufacturing practices, the consumer is heavily dialed into the impact their purchases have on the environment. You can recycle your clothes at some brands, dive into the transparency of the production process at others and wear clothing made from recycled paper and plastic almost everywhere. It’s in fashion to care about Mother Earth, and there’s a mad dash to innovate the way fashion is saving the planet. Recycling and reusing might be the focus of the biggest brands but true forward thinking can be seen in Thunder Liger’s creations.
If you aren’t keen on wearing a trench coat made from trash, dip your toe into the sustainability pool with a bamboo watch. Made from 80% biodegradable materials, these watches are all natural, stylish, masculine and designed with the planet in mind.
One groundbreaking model, The Shenkman, has a frame and wrist band handcrafted from bamboo. It’s lightweight and comfortable, has a scratch resistant mineral glass face and features a precise Japanese quartz movement. As if that wasn’t enough, The Shenkman, along with the other bamboo styles, is a perfect alternative for those with metal allergies.
That’s great news for a guy like me who doesn’t own a single watch because of a pesky allergy to nickel. My choices were to either buy a platinum watch or leave my wrist bare. (You can guess which option I chose.) Shopping platinum to avoid breakouts is pricey but shopping bamboo is not.
Thunder Liger’s watches run for an average retail price of $35-$40. When you factor in the style, comfort and precision of the watch, the value is unbelievable. There’s never been a cooler or more affordable way to save the Earth.
And if the light stylings of The Shenkman don’t tickle your fancy, choose from the darker Exotic collection, the fashion-forward Modern collection or the sleek Noir collection. Regardless of your personal taste, there’s a watch here for you. There’s no need to sacrifice style to reduce your carbon footprint.
Customers in the U.S. and Canada get free shipping as well-always a welcome bonus.
While you’re shopping around Thunder Liger’s website, you’ll get a kick out of their incredible backstory. “It’s hotter than two rats banging in a wool sock,” the About Us page reads. The brand has a contagious and undeniable sense of humor that makes shopping and sustainability more than enjoyable. You’ll be rolling over with laughter while you purchase your new Giorgino watch.
We can all agree that it’s important for modern gents to look good. But it’s even more important to look good while they’re chipping in to preserve the environment. Thunder Liger’s watches give you the power to do both.
To shop the full collection, head to http://www.thunderliger.com/.